Customer Engineering Services (“CES”) commenced its provision of technology and support services to manufacturers and distributors in the printer, automated kiosk and photo-finishing markets in 2003. However, prior to launching operations, the company needed to establish a distinctive identity. I was entrusted with creating a logo that would unify the hundreds of associates spread across the United States and Canada.

Following the successful creation of the brand’s identity, the collaboration between CES and Blueprint flourished. To date, in addition to the logo, Blueprint has led the design efforts for the company’s website, business stationery, capabilities brochure, signage, environmental graphics, program logos, and brand standards manual.