Live Like John
Industry
Non-Profit
Discipline
Brand Design, Website Design, Digital Design, Copywriting
Creating a powerful brand that turned Chicago gray in May for brain cancer awareness
After losing their son, John, to a difficult battle with brain cancer, his parents, Ed and Amy, made it their life mission to honor the life of John by eradicating brain tumors and improving the quality of life for young people diagnosed with cancer. I jumped at the chance to work with the organization. After I developed a website, press kit, marketing materials and signage, businesses, organizations, schools, hospitals and even Chicago’s mayor went gray in May.