Eek! Emily Eckner’s Küche
Industry
Food + Drink
Discipline
Brand Design, Packaging, Website Design, Digital Design, Marketing Materials
A bold logo reflects the complex flavors of Eek!
Eek!'s gourmet chutneys, known for their “palate-changing” flavors, deserve branding as unique as their owner, Emily Eckner, and their distinct flavor profiles. Drawing inspiration from Eckner's rich German heritage and the company's name, I crafted a brand that integrates Eckner’s sign language name with the complex, crisp flavors, resulting in a distinctive mark. Now, Eek!'s brand and products harmoniously embody their uniqueness.